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Building Better Client and Candidate Relationships

Eye opening service and client intimacy is facilitated by creating a 360 degree view of a client relationship.

360 is the number of degrees in the circumference of a circle. In the CRM (Client Relationship Management) world, it means understanding a relationship from every angle—providing you with a complete operational view.

For staffing firms, this means that your team is able to gain a 360 degree view of the relationship you have with both your client customers and your candidates. This view provides knowledge and situational awareness to your staff, and an outstanding service experience for your clients.

Benefits You Will Gain from a 360 Degree View:
The following is a list of things that you achieve by strategically designing and deploying this type of client view.
  • One call resolution - Rid your company of the fragmented and departmentalized feeling when clients call your office. Today, world class service means whoever answers the call can handle the request.
  • Significantly improve the operating efficiency of your organization by minimizing the number of touches required to handle client and contingency employee requests for information.
  • Create a more client centric culture throughout the organization—one in which all employees share the same goal of improving the "experience" for your clients.
  • Improve relationship between front and back office operations personnel by broadening the understanding of those functions across the staffing enterprise.
By designing and deploying a 360 degree view of each of your relationships you will dramatically improve the overall experience for your clients--helping you overcome commoditization and differentiate your services based on value, not price.


Author: David Reiss, President of Applied Systems Technology (AST)

About Applied Systems Technology (AST)
Since 1985, AST has provided a unique mix of technology and consulting to the staffing industry. We provide scalable solutions to help staffing firms of all sizes implement the processes and tools required to improve efficiency and maximize performance at every level of their firm. To discover more about AST please visit www.astusa.com or call us today at 1-800-929-3711. 		Resources
2640 Route 9W North      Cornwall, NY 12518      1-800-929-3711      Fax: 845-534-8575